Land Rover: Directed and photographed by Dan Krauss and his team at DanK Haus, this spec campaign reimagines the Land Rover experience—where boardroom polish meets backcountry grit. Shot in the Utah desert, the story follows a high-powered executive who starts his day with a trail run and camp shower before suiting up and tearing off to work. It’s a visual collision of luxury and adventure, reflecting the Range Rover’s ability to thrive in both worlds. Check out the Motion section to see the full project and credits.

Car drifting on a dirt road, creating a large dust cloud, during night time.
Night scene with a car on a rural road under a starry sky and visible Milky Way.
White car driving through a misty, mountainous landscape at dusk.
White SUV driving through dusty terrain at dusk with mountains in the background.
Rear view of a white SUV driving on a dirt road at dusk, with brake lights illuminating red."
Close-up of a Range Rover Velar taillight and badges with muddy exterior.
Night landscape with a car under starry sky and Milky Way, viewed from a cave opening with rugged mountain terrain.
Car with headlights on driving through fog at dusk with mountains in the background.
SUV driving on dirt road at night in desert terrain with visible headlights and dust trail.
A man leans against a Range Rover Velar SUV in a desert landscape under a moody, cloudy sky at dusk.
Man in sleeveless shirt checking his watch in front of a white SUV at dusk.
Man trail running at dusk near a large body of water and mountain
Aerial view of a white SUV on a dirt road with doors open and a person lying on the ground nearby, in a rocky landscape.
A person showering outdoors using a car's hatchback shower system in a desert landscape at sunset.
Man changing clothes near a white SUV parked on a dirt road in a desert landscape, with the vehicle's rear doors and trunk open, displaying a hanging suit jacket.
Man buttoning shirt near SUV, suit jacket hanging from open trunk against blue sky.
Close-up of a white Range Rover with a person in a suit standing in front, in an outdoor setting.
White SUV driving through a desert landscape
White Range Rover driving through sand with dust clouds.
Aerial view of a white SUV driving on a dusty dirt road through a desert landscape with rocky hills and sparse vegetation.
A white SUV driving through sand, creating a dusty spray from the wheels.
Car driving through a dusty terrain with headlights on.